The entire premise of the Daniel Bryan angle was to make the fans believe that he wasn't involved in the main event anymore. Creative isn't just about who is fighting who anymore. It's a 24/7 global mission. That's why they focus so heavily on social networking, the Networks, trending, etc. WWE Creative knows exactly what the climate is regarding their product, and they lead you along by the ring in your nose and you don't mind.
I currently love the product. If you watched Summerslam in August and didn't know at that point that Daniel Bryan was going to be the champion at WM30 (sadly) then you should probably ask your mom for some more money to get that new John Cena wristband for sale at the merch hut in the lobby next time you go to a Live Event.
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